BAC Fighters “Wowed” by Consumer Food Safety Conference

Whether you attended in person, watched the live broadcast, or kept tabs on Twitter from work, BAC Fighters are reporting that CFSEC2107 is having a big effect on their work.

sectors attending CFSEC2017

There was an excellent variety of sectors represented; BAC Fighters from academia, the corporate world, and government made up over 60% of attendees, with co-op extension, public health, and nonprofits making up nearly all of the rest. We would love to spread the word to more school teachers for the next conference!





Frank Yiannas Led the Top Five Keynote and Plenary Sessions                     

CFSEC2017Photo F Yiannas_podium MG_1622

  1.   Food Safety = Behavior 2.0/Frank Yiannas
  2.   What are key elements of effective behavioral change strategies?/BenjaminChapman &  Michael Roberson
  3.  What Affects Risk Perception & Motivation? /Monique Turner, Rylee Gustafson and  Christine Prue
  4.  The Behavior Change Wheel/Lou Atkins
  5.  The Power of Habit/Charles Duhigg


But What Do You Really Think?


  • 98% of attendees learned strategies for increasing adherence to safe food handling behaviors among consumers.
  • 100% said you will make changes in your practice as a result of information presented at this conference.
  • 98% learned strategies for increasing adherence to safe food handling behaviors among consumers.
  • 100% of you told us that the conference provided you with opportunities to develop your network of professional contacts.
  • 100% of conference-goers reported that they will disseminate this information to create positive behavior changes in consumer food handling practices.

Your Food Safety Outreach is Both Deep and Broad!CFSEC2017Photo_MG_1071

You reported that your potential audience includes:

  • +1000 patients and community members, family members as well.
  • ~300, caregivers, healthcare staff, community members
  • At least 30 other regulators.
  • All residents in the city and county of Denver and restaurant owners and employees.
  • The state of Arizona – all counties and regulatories with in them.
  • Retailer: ~2500 stores and guests
  • High school students
  • Patients at a doctor’s office about 20 patients a week.
  • 250 – teachers in WA State
  • 300+ I teach food safety training to our partner agencies at a foodbank.
  • Direct: 3000/yea Indirect:10,000 year Social media:20,000/year
  • Over 240 peers and professionals
  • I am an extension agent and serve 7 countries, do television and therefore the potential audience is in the thousands.
  • 1000 Servsafe/volunteer training
  • Potential Audience – city of Las Vegas Industry food handlers

Top 5 Ways You Prefer to Receive Partnership for Food Safety messages:

fightbac website

  1. Ecards
  2. Facebook/Twitter (tie)
  3. Website
  4. LinkedIn
  5. Professional Webinars





Was Your Main Purpose in Attending this Conference Achieved?

The answers were overwhelmingly: YES!        CFSEC2017Photo_MG_0944

  • Learning more about current research in food safety behavior and intervention strategies. The purpose was highly achieved.
  • To better communicate with those we inspect to instill lasting change. Yes, I was able to see why what lab can be done better.
  • To have scientific fundamental about food handling. Yes, this was a very powerful conference.
  • To learn new strategies and techniques for teaching food safety. Yes.
  • Understanding what others are doing and exchange resources and network – yes
  • To better understand the concept of behavior change and how it can be applied to food safety. Yes!
  • To find out more information on how to have a better social media presence on food safety. Yes, I learned a lot. The breakout sessions on behavior change in the digital age was great.
  • To learn and meet industry academia and government personnel, yes.
  • Learned more about teaching food safety using different techniques. Yes, felt a lot like the conference focused on this.
  • Enhance my professional development. Yes – very relevant and impactful.
  • Became familiar with food safety and learn some messages to improve the food safety culture at my office/lab. It was met and I have several tools to take home.
  • Having some ideas for my PhD dissertation. Yes, I got a lot of new great ideas.

Last but not Least 

99% said you would attend this conference again!

See you in Orlando in 2019!

SaveTheDate_QuarterPage_AD FINAL_as (1)Conference Links You’ll Want to Check out!

To access/view video of conference plenary and keynote sessions:

Conference photo page:

These BAC Fighters Don’t Reinvent the Wheel!

Elisa Shackelton, Extension Specialist, Colorado State University and Carla Opp, Workforce Development and Quality Improvement Coordinator- Jefferson Public Health use the resources on to spread the word about food safety to their communities in different ways.

Elisa finds that researched-based resources are useful for communicating via social media. Carla finds that the kid-friendly materials are effective to captivate this hard-to-reach group.

Learn more about how they do it:

Joanna’s Hands-On Food Safety Education

Food safety is a key concept learned in classes taught by Joanna Fedor, Family and Consumer Science Teacher at Northridge High School in Greeley, Colorado. Joanna moves her students from little or no knowledge of  hand hygiene basics to a working knowledge of the why’s and how’s of food safety.

She uses interactive activities such as Glo-Germ for hand washing education and the free, science-based curricular materials at for teaching the basic four skills of clean, separate, cook and chill.

In addition, Joanna works with students on the culinary teams to prepare for competitions. These student chefs run food safety circles around most TV chefs!

Joanna and her students explain:

BAC Fighters Dive Deep into Food Safety!

CFSEC Button LogoWe are still feeling the high energy of CFSEC2017. Both in-person and remote attendees are letting us know how valuable they found the information and presentations.

To enrich your experience even more- we have pulled out some key resources that you may have missed from some of the presentations. Our generous speakers added these links within their presentations for those wanting an even deeper dive into their topics.

Extra Resources you May Have Missed!

Check out the ones that resonate with your food safety work and let us know how you use them!

The Behaviour Change Wheel: a tool to promote consumer food safety

Dr. Lou Atkins, University College London Centre for Behaviour Change

Behaviour Change resources

Finding and Sharing Stories

Lori Jacobwith, Ignited Fundraising

Boring to Brilliant: Finding and Sharing Stories That Cause People To Take Action: a step-by-step guide that includes: storytelling criteria for brilliant stories, helpful checklists and easy to use templates.

Storytelling to Motivate Change in Food Safety

Patricia Buck, Center for Foodborne Illness Research and Prevention

Long-Term Health Outcomes Report, 2009

Young Children and Foodborne Illness Fact Sheet, 2014

Beyond Knowledge: Strategies to Encourage Actual Behavior Change

Kevin Roberts and Kevin Sauer of the Center of Excellence for Food Safety Research in Child Nutrition Programs

Food-Safe Schools Action Guide-Creating a Culture of Food Safety:A food safety resource for School Nutrition Directors

Motivating Food Safety Behavior Change -Thinking INSIDE the Box

Michéle Samarya-Timm, Somerset County Department of Health (New Jersey, USA)

Food Defense Cartoons in 10 Languages

FDA Oral Culture Learner Project: Educational Materials for Retail Food Employees

CDC Simply Put: A Guide for Creating Easy-to-Understand Materials

Evaluation of the Implementation of a Food Safety Intervention for Food Pantries

Ashley Chaifetz and Benjamin Chapman of North Carolina State University

Videos and documents to clarify procedures in your food pantry.

Empowering Change through the Safe & Healthy Food Pantries Project

Barbara Ingham, University of Wisconsin-Madison and Amber Canto, University of Wisconsin Extension

Safe and Healthy Food Pantries Project

Handling of Leafy Greens in Foodservices Serving Older Americans: Before and After Intervention

Susan Arendt, Iowa State University and Kevin Sauer, Kansas State University

Leafy Green Safe Handling Posters, downloadable in a high resolution, print-ready pdf. Available in English, Spanish, and Mandarin Chinese.

The Story of Your Dinner – Anecdotes from a Public-Private Sector Food Safety Outreach Initiative in the SE United States

Michael Roberson, Publix Super Markets Inc. and Shelley Feist, Partnership for Food Safety Education

The Story of your Dinner Resources

Three Ways BAC Fighters Can Boost Outreach

Whether you attended the CFSEC2017 or not!

The late January 2017 Consumer Food Safety Education Conference- Advancing Food Safety Though Behavior Change showed what a  powerful force for preventive health we are! The conference shined a bright light on the outstanding work of BAC Fighters in the United States and  beyond.

Keep the Momentum Going!

Tap into the  lessons and resources that were shared by  top experts in the field and our peers.  Use these  new tools and resources to build more effective programming and to build on your history of helping to keep consumers safe from food borne illness.

Here are 3 specific boosts you can start with:

Boost #1 – Review  conference presentations  and take just one day to consider how what you learned can be put to work for better consumer health today, next month, or in the year ahead!

conf slides

Boost #2 – Consider your  “A-ha” moment.  What really hit you  while listening to a conference presenter?  Write and  tell us about it:

Walmart's Frank Yiannas presents at CFSEC2017

Boost #3 – Start simply with evaluation in 2017!  Get your team on board to use the new Evaluation Toolbox and Guide

eval toolkit

Watch ecards from the non-profit Partnership for Food Safety Education throughout  February for more ways to boost your consumer programming in the year ahead!