Kroger Co. Southwest Stores Step Up Food Safety Communications
The Partnership for Food Safety Education worked with contributing partner Kroger to create a week- by- week Food Safety Education Month outreach plan. We thank every participating Kroger Co. store for connecting with customers on this important topic!
Kroger’s 220 Southwest stores were excited to participate in National Food Safety Education Month Activities! Here is just a sampling of what they did to help make sure consumers took home food safety messages:
- Fight BAC!® messages were integrated with selling strategies around products like hand soap and hand sanitizer.
- Store managers were challenged through a contest to create in-store displays. The prizes? Houston Texan and Texas State Fair tickets.
- Kroger corporate provided all Southwest Kroger store merchandising teams with materials and tips in daily merchandising updates.
- Store managers coached their store teams on Fight BAC!® food safety practices so they were prepared to answer customer questions.
Customers were happy to learn something extra about food safety when they came in to do their shopping. Thank you Kroger Co. Southwest for all of these great efforts!