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Don’t Wing It BAC Fighters

Recent research observed consumers as they purchased and then brought home raw poultry products. At the store and at home, consumers demonstrated behaviors that could lead to cross-contamination of germs from raw poultry.  Based on this research, BAC Fighters are urged to work with consumers on Don’t Touch and Check Temp for safe poultry handling. Target audiences for Don’t Wing It are parents of young children, and older adults. We’ve created many free tools for reaching these important audiences. Don’t Wing It makes it easy for you to build safe poultry handling into your consumer outreach programming! Remember to follow and retweet @Fight_BAC for reminders about why the safe handling of raw poultry is so important to good health.

Downloads

Activation Ideas for BAC-Fighters

Activation Ideas – BAC Fighter

Don't Wing It E-Mail Template

Email template

Don't Wing It Blog post

Blog Post

Other Resources for Poultry Safety

Other Resources, Poultry Safety

Don't Wing It PowerPoint

PowerPoint for BAC Fighters

Infographic - Practice Safe Poultry Handling

Infographic

Don't Wing It - The Science Behind the Messages

Science Behind the Messages

Don't Wing It Logo wo tag

Don’t Wing It Logo

Don't Wing It Logo w Tagline

Don’t Wing It Logo with Tagline

Want more science behind Don’t Wing It?  Download these research 1-pagers

* Don’t Wing it is based on research supported by USDA/NIFA through Grant No. 2012-68003-19606, entitled “Development and evaluation of science-based messages to improve consumers’ storage handling and preparation of poultry and poultry products.” This project was conducted by Tennessee State University, Kansas State University, and RTI International, Dr. Sandria Godwin, Director.

Thumbnail - Research 1PG Consumer-Poultry Handling summary

Research 1-Pg. Consumer behavior when shopping for and storing poultry may result in cross-contamination.

Thumbnail - Research Recipe Modification and Consumers summary

Research 1-Pg. Recipe modification improves food safety practices during cooking of poultry.

 

Download These Consumer Handouts!

Brochure for Parents

Don't Wing It Parent Brochure

Brochure for Seniors

Don't Wing It Brochure for Seniors

Folleto Para Los Padres

Spanish Millennial Parent Brochure Thumbnail

Folleto Para Personas Mayores

Don't Wing It Spanish Seniors Brochure Thumbnail

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